A Little Bit About the BabySteps Founders

The brand BabySteps was established last 2016 by Gin Panlilio-Samson.  She is an entrepreneur, Interior Designer and mom of 4 kids.  Production of the brand is handled by her husband Von Samson who is a known leather supplier and who comes from a family of shoe-makers and manufacturers from Marikina.


Gin launched BabySteps two years ago after taking a break from Interior Design.  Her inspiration to come up with kids shoes was her daughter’s then chubby feet and the need for comfortable shoes that didn’t leave marks and that were also reasonably priced.  With that goal in mind, Gin and Von were able to come up with their shoe brand which currently caters to parents looking for style and comfort for their kids, especially for those kids with wide feet.


“It was a roller coaster of events and it wasn’t easy during our R&D (research and development) stage.
Even with my husband’s background in shoe manufacturing, the process of making kids shoes particularly was a challenge to both of us, especially because we wanted to get the size and fit right.  Our daughter became our guinea pig to test quality and durability.” says Gin.


Now focused on growing the brand and bringing it to greater heights, both are happy that BabySteps has been able to gain trust when it comes to delivering quality, style and comfort to kids of all ages.